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Deliverability readiness

OpenSend tracks readiness/status signals for BIMI, Apple Branded Mail, and dedicated IP lifecycle work. This v1 surface is intentionally status-first: it does not provision BIMI records, submit Apple Branded Mail applications, allocate provider IPs, or run IP warmup automatically.

Raw markdown

BIMI readiness

The domain detail page and API evaluate:

  • a BIMI TXT record at default._bimi.<domain> (or the configured selector),
  • a DMARC TXT record at _dmarc.<domain>,
  • DMARC enforcement with p=quarantine or p=reject,
  • an HTTPS SVG logo URL from BIMI DNS or stored metadata,
  • optional VMC/CMC certificate URL metadata.

OpenSend can report ready, manual_review, action_required, or not_configured. Certificate and logo contents are not fetched or validated in v1; operators should verify those assets before announcing provider readiness.

Apple Branded Mail

Apple Branded Mail is operator-notes only in this slice. Use the status and notes fields to record whether an operator has requested, approved, rejected, or marked the application for manual review outside OpenSend.

Dedicated IP lifecycle

Dedicated IPs are represented as manual lifecycle records with these statuses: requested, provisioned, warming, active, suspended, and retired.

Creating or updating a dedicated IP record does not call a provider API, allocate an IP, or start warmup. Hosted deployments and self-hosted operators can use the lifecycle record as an audit trail for provider-side work performed manually.